One of the most interesting ideas in 4th edition D&D that doesn't quite work in play as well as it might is Ritual Magic. They're a special problem for adventure designers. In most cases developers writing adventures intended for a broad audience, because they can't assume that a Ritual Caster with the necessary ritual will be in the party, end up forced to write adventures that don't require ritual magic...which means ritual magic ends up being used very rarely.
The idea of ritual challenges, though, allows DMs to bring elements of powerful, grand, and often unique magic into the game.
Ritual Challenges use skill challenge mechanics to model these magical effects and make them something that the players can interact with. In some cases they may look a lot like a trap or hazard mechanic, too -- especially when used as a part of a larger encounter.
Creating a Ritual Challenge
There isn't much here that is much different from creating another skill challenge. You'll want to define the level, complexity, and any special conditions or rules you'd like to use.
Start with the effect you're trying to model. Is it a portal to another plane the PCs need to try to close? A font of necrotic energy that's turns villagers into zombies? A carefully woven enchantment that keeps a princess in a state of suspended animation?
How will the PCs interact with the magical effect? Are they there to dismantle it? Complete it? Redirect the magic to a new destination?
A few key concepts to keep in mind:
Description Is Vital
The magic of the ritual isn't something your players can imagine for themselves as well as they can other elements of the game. Swinging a sword, shooting a bow, picking a lock -- those are fairly easy to imagine without strong description from the DM. But magical effects in game need a few words of good description -- and the more you can make that description important to the choices the PCs make, the better.
Choices Make the Challenge Interesting
It's important to give your PCs more to do as they work on these challenges than simply roll dice and hope for something high. Some options/choices that can work well for ritual challenges might include:
And so on. The more you work with these sorts of ritual challenges, the more comfortable you'll become developing ways to give the PCs interesting choices to make as they complete these ritual challenges.